FIRE Creative Brand Reel
This one-minute brand reel announced the rebrand of FIRE, the creative agency of the renowned music label Rimas, in celebration of their 5th anniversary.
I was tasked with the animation.
Role: Motion + Illustration
Duration: 8 weeks
Software: Spline + Illustrator + After Effects
The Result
This is a gnarly mockup of my animation, but if you'd like to see the final result on their Instagram, click here.
Storyboarding
Using elements from their new brandbook, I crafted a storyboard that intended to spotlight their previous work and what's to come.
I kept a few of the original elements form the storyboard to let their new branding identity shine through with a selection of their previous work.
A few product images
